Thanks to the automatic bidding and subsequent feature in the Google Ads interface supported by artificial intelligence technology, your ads can be shown to potential customers, increasing the brand recognition and sales of your business.
Especially as a local business owner, it may be advantageous to advertise on Google Maps in order for your service to get ahead of other businesses you compete with, increase your sales power and attract the attention of nearby customers.
Some of these advantages can stand out as follows:
With local search ads, you will be able to reach people who live close to your business and reach potential buyers who live in or pass through the area.
Thanks to the "phone element" feature in the Google Ads interface, users will be able to reach you easily by calling your store with the phone number you specify so that you can better optimize your ads.
After you start advertising, information such as your business hours, address, customer reviews, photos and similar information will be shown to customers, increasing the recognition of your business.
Thanks to auto-suggestion technology, when users search for words related to your business, your business's ad will be displayed at the top of the search results on the maps and will support you to show your offers even before the query in the search section is fully completed. For example, if a potential customer types "air conditioner" in the search button, after entering the first three letters of the word "kli", an air conditioner business belonging to an advertiser will be placed near the user.
In order to advertise on Google Maps, it will be enough to follow the steps below in order:
First of all, create Google Ads and Google My Business accounts using the same email address.
In your Google Ads account, click on the Campaigns icon and start creating a new campaign by pressing the plus button.
In your Google Ads account, choose the campaign target according to your business or proceed directly without choosing a campaign target.
Create your campaign after editing the titles, descriptions and further information about the service you offer.
Select the campaign you created and click on the "items" button in the center left.
Click on the plus button and select Place element.
If it is a business profile you know, click on "Connect to a Business Profile Administrator account I know".
Or, if it is a business you manage, click on "Select a Business Profile I manage" and select an account from the drop-down list.
Once you have selected your account, your ads will now automatically be shown on Google Maps.
For more information and for your business to be at the top of the list, please contact us via our contact information.
Comments